If you're not following Chad and Sarah over at It's Bourbon Night, you're missing a sure bet. They live in Kentucky and follow the bourbon scene. They've recently finished a series where they evaluated the best bourbons under $30, and it was a great finale.
I haven't tried their winner, Knob Creek Small Batch, but I am a fan of their second place, Evan Williams Bottled in Bond. That's my go-to house bourbon, and I'm drinking it right now, mixed with Coke for a Friday night cocktail. Locally, I can get a 1500 ml handled of Evan Williams BIB for under $30.00, which makes it one heck of a deal.